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Silver Shoppers: Adapting Retail for the Aging Generation
Forget the fountain of youth. It’s time to tap into the silver shoppers tsunami. Older consumers are becoming the majority; even youth-focused brands shouldn’t write them off. This demographic wields...
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Prestige to Purpose: How Gen Z is Reshaping Luxury Retail
Forget traditional luxury; Gen Z is here, and they’re redefining the luxury retail landscape with entirely new values. Their focus on inclusivity and sustainability is forcing brands to adapt or risk...
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Living the Brand: Inside Branded Residences
Imagine a consumer so enamored with a brand that they want to embody it. Isn’t this every retailer’s dream? Enter the creation of branded residences—the next logical step some luxury brands are taking...
View ArticleMatt Reid Adds High-Level Expertise to ASG Tenant Representation
share this article Introducing Matt Reid, a Michigan native and Miami Redhawk via studies, Matt’s expertise in the Tenant Representation world stems from his beginnings in retail finance, and general...
View ArticleInnovation Labs and Open HQs in Modern Retail
share this article Dubbed “Test City, USA,” our hometown of Columbus, Ohio is a mecca for start-ups and product testing. The demographics here mirror the larger United States, in a nice mid-sized,...
View ArticleMartine Body Joins ASG to Elevate Design & Build Leadership
share this article Meet Martine Body, the newest Partner of Design Development at ASG / Chute Gerdeman. An Ohio native, Martine’s journey began at Fort Hayes with commercial photography studies,...
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Is Mixed Use the Future of Retail?
share this article Imagine stepping into a vibrant urban oasis where every convenience is at your doorstep and the pulse of the city is right outside your window. This is the promise of North Loop...
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Can AI in Retail Fix the Pervasive Service Problems?
share this article When was the last time you had poor service at a store or restaurant? I bet you can think of more than a few instances. Now think of the last time you experienced truly exceptional...
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The Shoppable Content Era
share this article Some of you might remember the infomercial era—those late-night product pitches that caught sleepless viewers at their most vulnerable, selling everything from kitchen gadgets to...
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AI, Retail, and the Do-It-For-Me Economy
share this article Forget DIY! DIFM (Do-It-For-Me) is the new name of the retail game, driven by AI technology that includes conversational AI chatbots, AI-driven personalized recommendations, and...
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